# Connect your social accounts Link each brand's Instagram, Facebook, TikTok, LinkedIn, Threads and YouTube accounts so you can post to them. 4 min read. Updated 21 Oct 2026. All plans. ## Before you start - [Create your first brand](https://sociorolla.com/help/getting-started/create-brand) ## Steps 1. Click your name at the bottom of the sidebar to open your menu. ![Step 1: Open your menu at the bottom of the sidebar.](https://cdn.sanity.io/images/vy53y317/production/b2ec781154dd4302241a467503f1ea690579e261-2880x1800.png?w=1600&sharp=25&q=90&auto=format) 2. Click **Brand settings**. It opens the settings of the brand you are in, so check the name at the top of the sidebar first. ![Step 2: Choose Brand settings for the brand you are working in.](https://cdn.sanity.io/images/vy53y317/production/902563f522cc2d1c250f743a59b8bb4def165908-2880x1800.png?w=1600&sharp=25&q=90&auto=format) 3. Open the **Accounts** tab. **Connected** lists this brand's accounts, and **Available** lists the platforms you can still add. ![Step 3: Open the Accounts tab to see what is connected and what is not.](https://cdn.sanity.io/images/vy53y317/production/11f7db661cc9a9f8fb32f489e9d652e0164dd1d5-2880x1800.png?w=1600&sharp=25&q=90&auto=format) 4. Under **Available**, click **Connect** on the platform. A brand holds one account per platform, so a platform that is already connected drops off this list. ![Step 4: Click Connect on the platform you want, here Instagram.](https://cdn.sanity.io/images/vy53y317/production/a7d80a3ab83fe827da7f2b9999aa8b4a88f2206a-2880x1800.png?w=1600&sharp=25&q=90&auto=format) 5. Instagram and LinkedIn ask how to connect first. For Instagram, **Connect with Instagram** signs in with the Instagram professional account itself, and **Connect via Facebook** goes through the Facebook Page the account is linked to. LinkedIn connects your **Personal profile** for now, with Company Pages marked Soon. Tip: Connect Instagram via Facebook if you want to add music to reels. The Reel music option on the Media step only appears for accounts connected that way. ![Step 5: Choose how to connect Instagram: directly, or through a Facebook Page.](https://cdn.sanity.io/images/vy53y317/production/894859466ee1a1fced19512575e8d68117405ab9-2880x1800.png?w=1600&sharp=25&q=90&auto=format) 6. Check the permissions and click **Authorize**. Instagram's own sign-in opens in a pop-up window, or in the same tab if your browser blocks pop-ups. ![Step 6: Check the permissions, then click Authorize to go to Instagram.](https://cdn.sanity.io/images/vy53y317/production/212b399accf039db21f5dbd18f75d934e6181937-2880x1800.png?w=1600&sharp=25&q=90&auto=format) ### On the platform's side After **Authorize**, the platform's own screens take over. They differ by platform. - **Instagram, connected with Instagram:** sign in to the Instagram account and allow the permissions it lists. It has to be a professional (Business or Creator) account, which you can switch to in the Instagram app settings. - **Instagram, connected via Facebook:** sign in to Facebook, allow access, then pick the Facebook Page your Instagram account is linked to. - **Facebook:** sign in, allow access, and choose the Page to post to on the screen that follows. The Facebook profile you sign in with has to manage at least one Page. - **TikTok:** sign in to TikTok and authorize the app. - **LinkedIn:** sign in and allow access. This connects your personal profile, since Company Pages are not available yet. - **Threads:** sign in with the Instagram account your Threads profile belongs to, then allow access. - **YouTube:** sign in with the Google account that owns the channel and allow all the permissions on Google's screen. This connects that account's own channel. X shows **Soon** on its card while it is not open to your workspace. ### After you connect You come back to **Accounts**, a message confirms the platform is connected, and the account moves under **Connected**. The next post you create lists it. ### Connecting a client's accounts If the client owns the accounts, click **Create link** under **Connect via client link** and send them the link. They connect their own accounts from it without sharing a password with you. ### If something goes wrong - **"No Instagram Business account found":** the Instagram account is personal or is not linked to a Facebook Page. Switch it to a Business or Creator account, link it to a Page, then connect again. - **"No Facebook Pages found":** the Facebook profile you signed in with does not manage a Page. Sign in with the profile that does. - **"This Google account has no YouTube channel":** the Google account you signed in with has no channel. Create one on YouTube, or sign in with the account that owns it. - **"Allow all the permissions on Google's screen to connect YouTube":** not every permission was allowed on Google's screen. Click Connect again and allow them all. - **Already connected to another brand in this workspace:** each account belongs to one brand. Disconnect it in the other brand first. - **Already connected to another workspace:** another workspace holds the account, and it has to be disconnected there. - **"The sign-in was cancelled before it finished":** the platform window closed before the last screen. Click **Connect** again and go through every screen. - **Social profile limit reached:** the Free plan allows three profiles. Upgrade, or disconnect one you no longer post to. - **Reconnect needed:** the platform stopped accepting the connection, usually after a password change or a removed permission. Click **Re-authorize** on the account card and sign in again, because posts scheduled to that account fail until you do. ## Related articles - [Create and schedule your first post](https://sociorolla.com/help/getting-started/first-post) - [Create your first brand](https://sociorolla.com/help/getting-started/create-brand) Source: https://sociorolla.com/help/getting-started/connect-accounts